Competitor Analysis
SEO competitor analysis involves researching the links, keywords, content, and more of your SEO competitors in order to reverse-engineer the most successful elements of these tactics into your own SEO strategy.
There is a common misconception within the industry that businesses automatically know who their biggest competitors are.
While it may be true to a small degree when it comes to knowing who is selling a similar product, it’s rarely true within the context of knowing how these competitors are exactly marketing those products and to what scale from an SEO perspective.
Thus by identifying your keywords first and then using them to identify your competitor market, you can determine top industry competitors as well as identify up-and-coming industry competition.
How Competitor Analysis Strategy Works?
Performing an SEO analysis of competitors will let you know more about your business industry and its players so that you can select the right strategy and beat your competition. It will provide you with detailed reports about your main competitors, where they are investing, which strategies are working for them, on which keywords are raking for on the organic search results, etc.
A Competitor Analysis process can, in many ways, serve as the foundation on which to build your digital marketing plans. Therefore, it cannot be made on mere assumptions or unplanned observations. Unlike many other competitor evaluation services, our approach is data-driven.
Our competitor SEO analysts leverage the most practiced analytics and benchmarking tools to accurately and methodically break-down your competitors’ keywords strategy, target audience, key metrics, ranking signals, and even partnerships and development strategies. These insights are crucial to grew a holistic view of your business landscape and create a game plan for success.
- 2 Competitor
- Competitor All Metrics
- Deep Link Analysis
- Backlink Quality/Quantity
- Contextual Link
- Speed Analysis
- Top Link
- Top Page
- Top Keywords
- Market Coverage
- Trend Coverage
- Action Plan
- 5 Competitor
- Competitor All Metrics
- Deep Link Analysis
- Backlink Quality/Quantity
- Contextual Link
- Anchor Distribution
- Speed Analysis
- Top Link
- Top Page
- Top Keywords
- Market Coverage
- Trend Coverage
- Action Plan
- 8-10 Competitor
- Competitor All Metrics
- Deep Link Analysis
- Backlink Quality/Quantity
- Contextual Link
- Anchor Distribution
- Content Quality/Quantity
- Speed Analysis
- Top Link
- Top Page
- Top Keywords
- Market Coverage
- Trend Coverage
- Action Plan
OUR SERVICE
Knowing how to analyse your SEO competition is a very important step in determining your overall keyword and SEO strategy. There are many factors involved in the strategy, and without the correct framework, it can get complicated.
SEO competitors’ analysis is pretty essential and helps you to better understand the optimization strategies of competitors like what they are doing, what are their keywords and back linking strategies and so on.
Your primary competitors are the websites which are targeting the same keywords, countries or audience you intend to target. You should identify your competitors to run an effective SEO campaign and to be a successful site owner.
We have an experienced and professional team of SEO specialists that can assist you to analyse the websites of your competitors efficiently.
We have analysed numerous websites and worked for world’s leading companies. We use different SEO tools and unique tactics to analyse a website.
FAQ’s
Keyword competition analysis is the strategy of measuring how the top rankings fare when it comes to the important SEO factor, including their use of specific keywords. The goal is to find a panoramic view of what you’re up against and where your opportunities are.
The aim of the competitive analysis is to determine the strengths and weaknesses of the competitors within your market, strategies that will provide you with a distinct advantage, the barriers that can be developed in order to prevent competition from entering your industry, and any weaknesses that can be exploited.
Performing a competitor analysis gives you a glimpse into the digital marketing strategy of your competition. It also helps you stay on top of industry trends.
Uncovering keywords that competitors rank highly for, backlinks they have from other sites, and content they’ve published that’s getting noticed gives you insight into what tactics are working, or not working, and plays an important role in determining your SEO strategy.
Evaluate competition by looking at search engine results (SERPs) to determine how many sites are competing for the exact keyword phrase and if these sites are well optimized and have link authority. In Google, search for the keyword phrase in quotes to find the number of indexed pages for the exact phrase.
Keyword competition is the measurement of how difficult it will be to rank for a particular keyword. The competition for a keyword can vary depending on how famous the keyword is and industry competition.
Our competitor analysis strategy dives deep into questions like what your biggest competitors are up to, what’s working for them, what types of content they are putting out there, what’s boosting their traffic, and driving conversions, etc. By analysing their strengths, weaknesses, opportunities, and threats, we help you grow your market share and get a leg up on your competition.